Best slogan ever!
God love the Japanese.
As if their culture wasn't weird enough already, a company has begun marketing a guarana-infused non-alcoholic beer imitation aimed at kids. Fittingly named "Kidsbeer," the carbonated drink comes in beer bottles with authentic looking labels. The company started out shipping about 200 bottles per month and has now expanded to over 75,000 monthly.
Besides the obvious things that are completely and utterly wrong with this product, it bears what is now my favourite slogan of all time, translated from Japanese.
I hear ya, kids. Playtime is fucking rough sometimes.
Original article: Japan Times - August 6, 2005